Disease outbreaks. Medical discoveries. Natural disasters. The hope — and hype — that can come with new treatment options.
Sanjay Gupta, M.D. has covered them all in his years as medical correspondent for CNN. He’s seen over and over the crucial role of communication in responding to the health effects of every kind of crisis. He’s also seen the delays, missed opportunities and even tragedy that can come from poor communication of health information.
That’s why he and his wife Rebecca have teamed up with his alma mater, the University of Michigan, to support an effort to bring new ideas and tools to health communication.
The new effort will kick off with an all-weekend “hackathon” of rapid innovation on March 23 to 25. The marathon event will bring together bright minds from the worlds of health, digital technology, design, communication and information science on the U-M campus — including students from U-M and other universities.
Working in newly formed teams, the participants accepted to the Gupta Family Hackathon will hack, or rapidly develop, new potential solutions to specific problems in health communication.